Will they help me quit smoking?
Unfortunately, retailers aren’t allowed to say that electronic cigarettes can help you quit smoking, as electronic cigarettes are not a licensed nicotine cessation aid. And after all, you are not quitting nicotine itself, just switching to a different type of nicotine delivery device.
However, at the last count over two million people (and counting) had successfully switched to electronic cigarettes. A third were exclusively using electronic cigarettes, with the rest using them to decrease the amount they smoked. What’s more, research suggests that around half of people who have used e-cigs to reduce the amount they smoke will eventually switch 100% to e-cigs: